The new campaign launch of BJP for 2024 General Elections took place at the First-Time Voters Conclave (Nav Matdata Sammelan) on 25 January 2024, Thursday marking the official commencement of the party’s electoral preparations releasing the theme song of 2 minutes and 12 second video titled ‘Sapne Nahi Haqeeqat Bunte Hai, Tabhi Toh Sab Modi Ko Chunte Hai’.
As part of the campaign kick-off, a compelling music video was unveiled, showcasing how Prime Minister Narendra Modi has translated the dreams and aspirations of millions of Indians into reality. The campaign, stemming from popular sentiment, aligns perfectly with the ongoing national fervor under the ‘Modi Ki Guarantee’ movement.
“Modi government’s initiatives have turned crores of dreams into reality. The youth have gained jobs through startups, farmers can sell produce internationally, women have increased representation, and the poor have been lifted out of poverty,” said J.P. Nadda, The Party President.
What’s in the campaign video?
Each element of the campaign video aims to illustrate the specific accomplishments of PM Modi in different areas, emphasizing his commitment to keeping promises and making him the preferred choice for the public. The campaign aims to create a positive narrative surrounding Modi’s leadership, portraying him as a leader who not only listens but instinctively understands and fulfils the aspirations of the people.
Talking about the current circumstances of the country, PM Modi said, “The conditions prevailing in the country 10-12 years ago had made the future of India bleak. You may not even be aware of the conditions of those times. The generation before 2014 had given up hope in the possibilities we are talking about today. But today, the circumstances have changed!” He emphasized on the importance of every vote in a democracy, and urged young voters to caste their votes and said that when the country is working to become a ‘Viksit Bharat’ by 2047, your vote will decide the direction of India.
Comments 1